HELLO, I'M
Megan Hoerster.
Strategic Storyteller & Risk-Taking Innovator
Megan Hoerster
BA in Marketing & Certificates in Digital Science and Political Science
(630) 520-8485
About Me
MY PROFILE
I am a dynamic marketing student at UW-Madison with expertise in digital strategy and brand engagement. My experience in influencer outreach, social media strategy, and brand activations has allowed me to build strong relationships, foster collaborations, and execute high-level marketing initiatives that deliver results.
​
With a deep understanding of wellness, culture, and digital marketing, I thrive at the intersection of strategy and creativity. I am eager to work with brands in sustainable fashion, wellness, and social impact, crafting authentic campaigns that inspire, engage, and drive lasting change, potentially in the advertising or PR industry.
​
Explore my portfolio to gain insights into my professional journey and accomplishments!
Education
ACADEMIC PURSUITS
2021 – 2025
University of Wisconsin-Madison, Madison, WI; Class of 2025
Bachelor of Arts; Marketing
Certificates in Digital Studies & Political Science
GPA: 3.84/4.0
Experience
PROFESSIONAL JOURNEY
May 2024 – August 2024
HiFi Social, Marketing Intern; Chicago, IL
Hospitality management group encompassing collegiate travel, corporate event booking, and yacht rentals
January 2023 – December 2023
2024 – 2024
Study Abroad – CEA CAPA Rome Center, Rome, Italy;
January 2024 - May 2024
Relevant Coursework: Business Ethics, International Business, International Marketing
Sonic Foundry, Digital Marketing Intern; Madison, WI
Information technology company producing software for distance learning and corporate communication
May 2022 – March 2023
Shawn Sargent Designs, Marketing & Social Media Coordinator; Glen Ellyn, IL
Designer and retailer of handcrafted home decor, kitchen goods, paper products, bags, gifts, and accessories
Skills & Expertise
PROFESSIONAL COMPETENCIES
Digital Marketing Strategy
Political Campaign Management
Data Analysis & Interpretation
Strategic Communication
Brand Development & Activation
Influencer Engagement
Creative Content Creation